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NewsIllinoisUnited States • 2011-09-27

Select the country and object's type Magnificent Mile Hotel Becomes First DoubleTree by Hilton in Chicago To Introduce Allergy-Friendly Rooms

CHICAGO – September 27, 2011 – Leisure, convention and business guests traveling to the Windy City can breathe a little easier, knowing that the DoubleTree by Hilton Chicago-Magnificent Mile has announced that they have become the first DoubleTree by Hilton hotel in the city to introduce PURE® Allergy Friendly Rooms. This Doubletree by Hilton location is setting a unique standard for the brand by introducing an entire floor of 21 newly equipped rooms which create an allergy-friendly environment and remove up to 98% of bacteria and viruses. Travelers who occasionally suffer from allergies and asthma can now enjoy the cleanest, freshest air in their rooms promoting a more restful sleep during their stay

\"The Doubletree by Hilton Chicago-Magnificent Mile is proud to be the first DoubleTree by Hilton hotel in the Chicagoland area to welcome the world’s travelers to enjoy an innovative guestroom experience where their stay with us will be ultra-comfortable, even if they have allergies or chemical sensitivities. The opening of our new PURE Rooms already are getting rave reviews and encouraging return stays,\" says Birgit Radin, hotel general manager.

The allergy-friendly concept utilizes special purification techniques whereby each room is treated comprehensively to remove allergens and irritants from all surfaces, fabrics and air flow. The rigorous conversion process designed by PURE Solutions ensures that air handling units are deeply cleaned and sanitized then equipped with the company\'s specially made Tea Tree Oil Cartridge, an all natural antiseptic and disinfectant that maintains the sanitary conditions created during the initial conversion process.

Soft surfaces are sanitized to eliminate irritants and contaminants that can trigger allergies and cause discomfort. The room next undergoes a one-time shock treatment to kill any remaining living organisms and their associated irritants. A bacteriostatic barrier is then applied to all surfaces to prevent the growth of bacteria.

To maintain these ideal conditions in the room, a state-of-the-art air purification system is installed, creating air quality that averages four times cleaner than the threshold necessary for asthma patients. This system is classified by the FDA as a Class II medical device. Special micro-fiber, hypo-allergenic pillow cases and mattress covers are used to reduce allergies.

\" PURE Solutions is committed to offering the best air quality for any hotel guest, allergy sufferers or not,\" said Brian Brault, CEO of PURE Solutions. \"We are proud to offer an entire floor of our allergy-friendly rooms at the Doubletree by Hilton Chicago-Magnificent Mile in one of the world’s most visited tourist and convention destinations.”

DoubleTree by Hilton currently offers a selection of PURE allergy-friendly rooms at hotels and resorts in the following locations: Chicago; Austin; Denver; Durango, Colo.; Minneapolis; Mt. Laurel, N.J.; Las Vegas; New York (2); Orlando; Palm Beach Gardens, Fla.; Roanoke, Va.; San Diego; Tulsa, Okla.; Washington DC (2).

The DoubleTree by Hilton Chicago-Magnificent Mile is conveniently located at 300 E. Ohio St., within walking distance of The Magnificent Mile, Navy Pier, Millennium Park and more. Spacious guest rooms are filled with contemporary style and amenities, along with homelike comforts which include the ultra-comfortable Sweet Dreams by DoubleTree sleep experience. Travelers with a sweet tooth will enjoy the brand’s signature warm chocolate chip cookies welcome upon arrival. For breakfast, lunch, dinner or snacks, the Markethouse, Einstein Bros. Bagels, and room service offers delicious options.

To reserve a PURE allergy-friendly room at the Doubletree by Hilton Chicago-Magnificent Mile, please visit www.doubletreemagmile.com or call toll-free 866-778-8536 (U.S. & Canada).

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